Sept 17, 2015 Technical Meeting: Apple Watch Teardown and Others

IEEE Components, Packaging and Manufacturing Technology Society – OC Chapter

Thursday, Sept 17, 2015 Technical Meeting

Apple Watch Teardown and Others

Bill Cardoso, PhD

Creative Electron


Teardowns are powerful tools to gain invaluable insight on how things are designed and built. Critical lessons can be learnt from this process to improve our jobs as designers and manufacturers of electronic products. The Apple Watch went from novelty to market leader in just a few weeks. Added to its impressive commercial success, this device is an incredible work of electronic packaging design. In this presentation we will show the details of the Apple Watch teardown, showing its many layers and complexities. We augment the teardown with x-ray images of several parts of the Apple Watch to gain extra insights on how this tightly packaged device is assembled. We will also present other similar teardowns, including cell phones and wearables.


Bill started his first company in Brazil at age 17 and sold it a few years later when invited by the US Department of Energy to work at Fermi National Accelerator Laboratory to do nuclear and high energy physics research. As the Department Head for Systems Engineering and after a 10-year long career at Fermilab, Bill moved from Chicago to sunny California to start Creative Electron. True to the American Dream, Creative Electron quickly grew from Bill’s garage to the largest US manufacturer of x-ray machines for the electronics industry (no longer in his garage). At Creative Electron Bill leads the team of engineers who designs and manufactures x-ray systems that are shipped worldwide. Starting with an associate degree at age 13, Bill has a BS, MS, and PhD degrees in Electrical and Computer Engineering and an MBA from The University of Chicago. Bill is the president of the SMTA San Diego chapter and member of the technical committee for SMTA International, SMTA Counterfeit Conference, and SMTA LED Conference, Components for Military and Space Electronics Conference, SPIE Photonics, and the IEEE Nuclear Science Symposium. He is an IEEE Senior member and the author of over 120 technical publications, a contributor to 2 books, owner of a few patents, and a frequent speaker at technical conferences.


Date:              Thursday, September 17, 2015

Location:      Broadcom Corporation, 5300 California Ave., Irvine, CA 92617 – Trestles in Bldg. 2 First Floor

Check in at the Security Gate and proceed to Bldg. 2. You will be escorted into the building.

Time:              5:30-6:00pm: Social time, 6:00-7:00pm: Presentation, 7:00pm: Dinner (free for attendees!)               

RSVP:      IEEE members and non-members all are welcome. Please RSVP at

Please be at the Bldg. 2 entrance by 6:00 pm; no escorts after that. For questions regarding RSVP, please contact Zijie Cai (

For more information please contact the following officers of the IEEE CPMT OC Chapter:

Wei Koh: (714) 417-9979                      Alexander Pfeiffenberger: (949) 926-3858                    Jiawei Zhang: (949) 926-3897

*To learn more about the IEEE CPMT OC Chapter, visit us at or join us on LinkedIn!*